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User Acquisition Marketing Manager



The job requires someone with experience in various areas such as UA focusing on games, digital marketing, game data analysis, lead generation, and user acquisition on Facebook and Google ad platforms. The candidate should be passionate about games, detail-oriented, organized, and self-motivated. The responsibilities include planning, executing, and analyzing user acquisition campaigns on Facebook and Google UAC, tracking and analyzing ROAS, collaborating with product and artist/animator teams to generate new ad creatives, and evolving ad campaigns strategy and tactics. The company, CatalystApps, operates free to play mobile games and promotes a strong team spirit.

Job description

Qualifications: We're looking for someone with work experience in one or more of the following areas: 1+ years experience in one or more of the following - BA/BS degree or equivalent - UA focusing on games (especially free to play) - Digital Marketing in any IT related field. - Game Data Analyst - Lead generation and/or user acquisition on the Facebook and/or Google ad platforms. - Passionate about games - Extremely detail-oriented, organized, and self-motivated and self-directed - Experience in data analysis on mobile games and/or apps - Experience with Facebook Ads Manager and Google UAC - Familiarity with marketing in both iOS and Android ecosystems - Working knowledge of graphics programs a big plus Job Description: Your responsibilities will include : - Plan, execute, and analyze user acquisition campaigns on Facebook and Google UAC. - Track and analyze ROAS on campaigns and work with the product team to improve results. - Collaborate with product and artist/animator teams to generate new ad creatives - Combine tentpole plans with new campaigns to evolve ad campaigns strategy and tactics About our Game Studio: CatalystApps was founded in 2009 and operate free to play games mobile games with the offices in Kharkov and San Francisco, California. We promote strong team spirit where each team member's growth and contribution to each project are specifically supported. Company website:

Location: Kharkiv, Ukraine

Country: Ukraine

Date found: 2023-03-13

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