Head of Brand

getmega

GetMega

GetMega is one of the first skill based Real Money Gaming platform for the smartphone generation of the world. We are building a platform where players are pitted against each other to compete in various games requiring skills like Reaction, Attention, Spatial and Logic Reasoning, Visual and Auditory Processing etc. We haver games accross various categories including some of the well known cards and casual game. You should definitely checkout our app at www.getmega.com

GetMega is founded by two Computer Sciences Undergraduates from IIT Kanpur who have previously run and sold VC funded startup in the logistics domain. We are based out of Bengaluru, India and have raised multi-million dollar funding from Top-Tier Institutional Venture Capitalists to disrupt the multi-billion dollar skill based gaming market around the world.


Values of a Brand Manger:

Live the brand: Understand brand GetMega, its consumers, competitors, and the RMG industry. With this big picture in mind, you will formulate a comprehensive, research-based brand strategy that includes the setting of style guides, brand guidelines, brand vision, and short-term & long-term value propositions
Take charge of campaigns: You will be the go-to person for 360-degree marketing campaigns that communicate our brand message & value proposition across online & offline channels.
Be the brand custodian: You will protect the brand personality like an eagle protects her young. Though some aspects may change over time, the core of the brand must be preserved.
Be data-driven: At GetMega, numbers are your best friends. Insights, learnings, decisions - everything is driven by data.


What should you deeply care about:
Data, trends, insights & best practices


What would you be doing?

    • Conduct research to understand our consumers’ needs, lifestyle, & preferences
    • Analyse our key competitors & stay on top of the changing landscape of the real money gaming industry
    • Identify how our brand is currently positioned in the market. Shape our vision & mission, and communicate it effectively internally & externally.
    • Plan, conceptualise, develop, & execute brand campaigns regularly. Budget for these campaigns, monitor spending, measure the success, and derive data-based learnings
    • Oversee other activities for the brand, such as non-campaign advertising, general promotion, etc
    • Anticipate consumer trends and keep the brand in tune with the changing times, while still retaining its core essence
    • Communicate our brand personality internally and align the company accordingly by collaborating on key inter-team projects
    • Assist with product development, pricing, new product launches, new business opportunities
    • Analyse product sales, forecasts, & any other financials to derive their impact on the brand strategy
    • Create and manage promotional collateral to establish and maintain product branding
    • Ensure the brand personality is consistent across all consumer touchpoints
    • Hunt for the best vendors / external specialists, and coordinate with them on a need-basis

Superpowers you’ll need to be a success in this role

    • Think analytically, ideate creatively, track meticulously, execute practically, communicate effectively
    • Have the vision, ability, & drive to grow the brand 10x in a short span of time
    • MBA in marketing (preferably from a premier institute)
    • 7-9 years of experience in brand management, preferably in related industries (gaming, media & entertainment, apps, startups

What would you get from GetMega?

    • The rare opportunity to join one of the hottest Indian startups with multi-million dollar funding. We are not just another gaming studio, but are creating the largest skilling platform in the world.
    • Above market compensation in Cash. We believe to hire the top 100 talents of the country in any field (tech/product/design/brand), we need to be a paymaster. Obvious sweet perks like daily catered breakfasts and lunches, endless coffee, and dry snacks. We believe in enabling our employees by removing trivial tasks like packing breakfast/ordering lunch/going out for coffee etc.
    • Swanky custom-built office space. It's a fact that any individual spends a major portion of their lives in office. There's no reason to cut corners in providing the best office space ever.
    • Reimbursements. The company will reimburse any expenses made by an employee to reach our goals.
    • We are open to giving out any benefits which will further empower our employees to create the Mega which we collectively envision
GetMega is committed to building a diverse and inclusive company that celebrates and develops individuals of all backgrounds. We are an equal opportunity employer and encourage all applicants. 
Apply for this job

Location: Bangalore

Date posted: 2022-01-20