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Content Specialist



The job is for a Content Specialist to work on World of Warships in China. The role involves implementing content production and strategy, coordinating with internal and external stakeholders, and executing live operations and content releases. The ideal candidate should have 3-5 years of experience in content management or marketing, proficiency in 2D art tools, and the ability to work independently and as part of a team. Additional skills that would be helpful include understanding Chinese culture, passion for gaming, familiarity with Wargaming products, and experience in 3rd Party Publishing Business model. The position reports to the Regional Publishing Director, China, and the company is Wargaming, an award-winning online game developer and publisher.

Job description

Job Overview

We are looking for a Content Specialist to join its team working on World of Warships (WoWS). In this role, you will contribute to WoWS’s success in China by effectively implementing content production and content strategy and the 3rd Party Publishing(3PP) brand guideline.

Reports To

This position will directly report to Regional Publishing Director, China

What will you do?

  • Work with World of Warships China Product Team on all aspects of the content production in China, to influence product roadmap and priorities with insights and market intelligence, including the 3rd Party Publishing(3PP) brand guideline.

  • Work with Product Manager, China to determine key messaging and creative approaches for digital, CRM, on/offline campaigns and performance advertising.

  • Coordinating communication and initiatives with internal stakeholders and external partners to review publishing/marketing assets.

  • Work closely with Global content team and external partners to check and tailor the content production in early stage.

  • Supporting and executing live operation, content releases

  • Provide review reports for content production and source to identify key issues, and potential risk.

What are we looking for?

  • 3~5 years’ experience in relevant fields such as Content Management or Marketing

  • Proficiency with 2D art tools (Adobe photoshop, illustrator or Figma)

  • Ability to work both independently and as part of a team

  • Ability to work in a fast-paced, changing, multicultural environment

  • Native in Chinese and ability to communicate clearly and concisely, both verbally and in writing in English

  • Eagle eye for content review

What additional skills will help you stand out?

  • Understanding of Chinese culture and cultural sensitivity

  • Passion for gaming

  • Familiarity with Wargaming products

  • Experience working in relevant gaming or tech or entertainment industries 

  • Experience in 3rd Party Publishing Business model

  • Experience in video editing

  • Basic HTML knowledge

  • Good interpersonal and communications skill

  • Bachelor’s degree in marketing, business, journalism or relevant disciplines






About Wargaming 

Wargaming is an award-winning online game developer and publisher headquartered in Nicosia, Cyprus. Operating since 1998, Wargaming has become one of the leaders in the gaming industry with 15 offices worldwide, including studios in Chicago, Prague, Shanghai, Tokyo, and Vilnius. Our diverse and multicultural team works together to deliver a top-class experience to millions of players who enjoy Wargaming's titles across all major gaming platforms. Our flagship products include free-to-play hits World of Tanks, World of Warships and World of Tanks Blitz.

Please see Wargaming Candidate Privacy Policy for details on how Wargaming uses your personal data.

Location: Shanghai

Country: China

Date found: 2023-04-29

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